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The Brief
Omnia Connect was commissioned to create a striking web presence that seamlessly complemented the high-profile offline activities that had been conceptualized for the tournament. The website's tasks were manifold - promote the event; provide information to visitors before, during and after the event; hold live information during the event and make news updates an easy task; broadcast live scores from the event, and finally; capture user information.
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The Results
The Capitala website garnered over 150,000 visitors during the weekend of the event.
A majority of users browsed the website to get venue, tournament and player information. The client was most appreciative of the fact that the website worked in perfect harmony with the tournament's offline identity, while retaining a unique look and feel that grabbed visitor attention.
So while the tournament itself was nabbed by Britain's rising star Andy Murray, it's safe to say that the Omnia – Sitefinity partnership was an undisputed winner too.
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Web address
Click here to visit the website
